What Is The Purpose Of Gamification?
The What, How, and Why of Gamification for Sales
Ever since the Snake Game on our old, brick-sized cell phones, we've been obsessed with playing games on our mobile devices.
Fast forward to today! We've learned that gamification has an enormous impact on helping salespeople perform at peak levels.
If you haven't already, it's time to get up to speed on all things gamification, so your sales team can hit new heights. Here's what you need to know.
What is the purpose of gamification?
By allowing teams to practice and learn in a competitive landscape, organizations enable and motivate employees to perform at a higher level, while also integrating strategy and outcomes that matter.
What are the benefits of gamification for sales teams?
By creating a platform for your sales teams to train and compete against each other, they improve their skills, adopt new technologies, study new products and actively participate in learning.
What are the benefits of gamification for organizations overall?
For employers looking to develop talent within their organizations, gamification offers the perfect opportunity to present information in a more modern and fun environment. It also provides reporting capabilities and measurement of daily and weekly activities, training completion percentages, performance and leaderboards.
The impact of gamification, by the numbers.
It's not all just fun and games. Gamification has serious and proven impact on sales team performances. Take a look at some of these telling statist
- Companies integrating gamification into their learning solutions have seen a 417% increase in employee engagement. These same businesses that are considered highly engaged also see a 20% increase in sales.
- Organizations with engaged workers enjoy 6% higher net profit margins, plus engaged companies have 5x higher shareholder returns over 5 years.
The proof is in the data. Gamification is an effective L&D strategy that has helped many sales teams achieve more.
Want more insight on how to implement smarter training for your sales team? Download this free ebook today - 5 Sales Training Solutions to Prepare Your Team for Excellence - and pave the way toward a 50% higher sales quota!